Browsing by Subject "Online survey"

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Die Kraft von Awards : Umfrage unter Unternehmen und Vergabeinstitutionen in Deutschland 2023
(2023) Gebhardt, Beate; Hellstern, Laura
From an academic perspective, research on the effects of sustainability awards and their potential to contribute to sustainability transformation represents a niche. Against the backdrop of an increasing number of awards targeting companies and multiple crises "disrupting" companies in different ways and new EU regulations, such as on evidence-based corporate communication on environmental aspects, the question of the power of awards needs to be re-examined and answers are more important than ever. In a double study within the framework of the SIEGER project funded by the Deutsche Bundesstiftung Umwelt (DBU), awarding institutions and companies throughout Germany were surveyed online in spring 2023. The objective was to discover first the effects of sustainability awards from the point of view of award-giving institutions, the donators, and companies, the award-recipients, and second the contribution they can make to a sustainability transformation. Sustainability awards are mostly attributed positive to very positive effects, both on the micro level (employee motivation), but especially on the meso level (image gain; awareness), less so on the macro level (ecological aspects; social aspects). The evaluation of the power of awards, their direction of impact and strength, in this study is perceived and is shaped by the different framing of the respondents. Award donors and winners overestimate the perception of awards by third parties as well as the external learning effects (imitation effects). The thematic focus on sustainability leads awarding institutions to overstate the intended ecological effects of an award. The majority of respondents believe that awards can contribute to sustainability transformation. Compared to other awards, sustainability awards are seen as having more power and making a more positive contribution to sustainability transformation. The analysis also shows that awards are a mirror of current political and social demands and developments. Beyond the ecological claim "sustainability award", awards integrate socio-ecological aspects in their requirements for the entrepreneurial participants of the competition. The further development of sustainability awards can therefore be achieved through internal development on the part of the awarding institutions and supported by external measures.
Zweinutzungshuhn – was ist das? Umfrage unter Landwirt*innen und Geflügelhalter*innen in Deutschland 2022
(2023) Gebhardt, Beate; Bermejo, Gabriela; Imort-Just, Annik; Kiefer, Lukas; Zikeli, Sabine; Hess, Sebastian
To comply with the ban on chick culling that has been in effect since January 2022, the Federal Ministry of Food and Agriculture proposes three alternatives, including the hatching of dual-purpose chickens. In addition to the breeding and economic challenges of establishing dual-purpose animals in the value chain, the inconsistent understanding of what a dual-purpose chicken actually is and how its characteristics can be successfully communicated to consumers are seen as challenges. The goal of this working report is to present what a dual-purpose chicken is and what understanding farmers have of it. The German nationwide online survey among farmers and poultry farmers regarding the understanding and future of dual-purpose chickens was conducted in autumn 2022 as part of the EIP-Agri project "ZweiWert." The EIP project titled "Building Value Chains for Dual-Purpose Chickens in Baden-Württemberg" (ZweiWert) is funded by the Ministry of Food, Rural Areas and Consumer Protection of Baden-Württemberg from 01/2022 to 12/2024. Project partners include the Naturland Association of Baden-Württemberg, several departments of the University of Hohenheim, and many partners from agricultural production and marketing.