Drinking and protecting - a market approach to the preservation of cork oak landscapes

Frör, Oliver; Ahlheim, Michael

Drinking and protecting - a market approach to the preservation of cork oak landscapes

dc.contributor.author	Frör, Oliver	de
dc.contributor.author	Ahlheim, Michael	de
dc.date.accessioned	2024-04-08T08:43:34Z
dc.date.available	2024-04-08T08:43:34Z
dc.date.created	2010-03-01
dc.date.issued	2010
dc.description.abstract	With the availability of new techniques to close wine bottles avoiding the risk of ?corky? taste the tradition of closing wine bottles with cork stoppers is on the retreat. As a consequence the Mediterranea cork oak forests with their rich biodiversity are endangered since their cultivation is not profitable anymore. This paper explores the viability of a market approach to the preservation of these ecologically valuable landscapes. In an internet-based Contingent Valuation survey we assess wine consumers' willingness to pay a higher price for wine bottles closed with high-quality cork stoppers instead of buying wine with alternative stoppers in order to preserve the cork oak landscapes. We find that though many wine consumers have experience with tainted wine they are, nevertheless, willing to buy wine with (highquality) cork stoppers at higher prices. Their average WTP is, however, not sufficient to cover the additional costs of these stoppers. Thus, we propose a financing mix of market returns and government subsidies for preserving the cork oaks. As a precondition for this market approach to be successful bottles with high-quality cork stoppers must be clearly identifiable in the shops, and consumers must be informed about the ecological consequences of supporting the cork production.	en
dc.identifier.swb	319219682
dc.identifier.uri	https://hohpublica.uni-hohenheim.de/handle/123456789/5315
dc.identifier.urn	urn:nbn:de:bsz:100-opus-4287
dc.language.iso	eng
dc.relation.ispartofseries	FZID discussion papers; 12
dc.rights.license	publ-ohne-pod	en
dc.rights.license	publ-ohne-pod	de
dc.rights.uri	http://opus.uni-hohenheim.de/doku/lic_ubh.php
dc.subject	Provision of public goods	en
dc.subject	Cost-benefit analysis	en
dc.subject	Contingent valuation	en
dc.subject	Cork oak landscapes	en
dc.subject.ddc	330
dc.subject.gnd	Weinkonsum	de
dc.subject.gnd	Marktforschung	de
dc.subject.gnd	Flaschenverschluss	de
dc.subject.gnd	Korkeiche	de
dc.title	Drinking and protecting - a market approach to the preservation of cork oak landscapes	de
dc.type.dcmi	Text	de
dc.type.dini	WorkingPaper	de
local.access	uneingeschränkter Zugriff	en
local.access	uneingeschränkter Zugriff	de
local.bibliographicCitation.publisherPlace	Universität Hohenheim	de
local.faculty.number	7	de
local.faculty.number	3	de
local.institute.number	795	de
local.institute.number	520alt	de
local.opus.number	428
local.series.issueNumber	12
local.series.title	FZID discussion papers
local.university	Universität Hohenheim	de
local.university.faculty	Landesanstalten	de
local.university.faculty	Fakultät Wirtschafts- und Sozialwissenschaften	de
local.university.institute	Forschungszentrum Innovation und Dienstleistung	de
local.university.institute	Institut für Volkswirtschaftslehre (bis 2010)	de

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