Browsing by Subject "Zufriedenheit"
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Publication An ordinal regression model using dealer satisfaction data(2007) Staus, AlexanderThis article analyses dealer satisfaction data in the agricultural technology market in Germany. The dealers could rate their suppliers in the ?overall satisfaction? and in 38 questions which can be summarized in 8 dimensions. An ordinal regression model which is also known as the proportional odds model is used to analyse the ordinal scaled rating of the dealers. The ordinal regression model is a well examined method in econometric theory, but many authors prefer using a linear regression model due to better interpretation, even the assumptions of a linear regression do not fit the data. Since the estimated coefficients of an ordinal regression model can not be properly interpreted we show other methods for a better insight of the relationship of the dealer satisfaction and the influencing variables. These methods are easy to use and it is recommended to list some of them in empirical papers.Publication Entwicklung der Zufriedenheit der Landmaschinenhändler mit den Herstellern(2015) Becker, Tilman; Semenenko, KseniaBereits im April/Mai 2006 und im April/Mai 2008 wurde die Zufriedenheit der Landmaschinenhändler mit ihren Herstellern im Rahmen einer schriftlichen Befragung abgefragt. Eine Online-Befragung erfolgte dann im April/Mai 2015. Insgesamt nahmen 160 Händler an der Befragung teil. Wie 2006 und 2008 wurde auch 2015 die Bewertung der Händler zu fünf unterschiedlichen Kategorien abgefragt: - Traktoren - Mähdrescher - Futtererntetechnik - Bodenbearbeitung und Saat - Technik für Pflanzenschutz und Düngung. Abgefragt wurden z.B.: - Gesamtzufriedenheit mit jeweiligem Hauptlieferanten - Zufriedenheit mit einzelnen Marketingmaßnahmen im Detail Die Marketingmaßnahmen umfassen z.B. die Bereiche: - Produktprogramm - Zukunft der Lieferanten im Wettbewerb - Beziehung zu Lieferanten. Die Gesamtzufriedenheit setzt sich aus der Zufriedenheit in den einzelnen Bereichen zusammen. Um die Bedeutung einzelner Bereiche für die Gesamtzufriedenheit zu bewerten, wurde der Korrelationskoeffizient zwischen der Gesamtzufriedenheit und dem jeweiligen Bereich berechnet. Zusammenfassend kann man einen zumindest leichten Anstieg bei der Gesamtzufriedenheit feststellen. Lediglich in der Produktgruppe der Mähdrescher kam es zu einer insgesamt schlechteren Bewertung als 2006. Bezogen auf alle Beurteilungen konnte die Futtererntetechnik wie schon in den Vorjahren am besten abschneiden.Publication How does subjective well-being evolve with age? A literature review(2013) Sousa-Poza, Alfonso; Moeller, Valerie; López Ulloa, Beatriz FabiolaThis literature review provides an overview of the theoretical and empirical research in several disciplines on the relation between ageing and subjective well-being, i.e., how subjective well-being evolves across the lifespan. Because of the different methodologies, data sets and samples used, comparison among disciplines and studies is difficult. However, extant studies do show either a U-shaped, inverted U-shaped or linear relation between ageing and subjective well-being.Publication Mulitdimensionale Informationen im Kontext wertorientierte Unternehmensführung von Versicherern(2017) Trautinger, Max-Josef; Schiller, JörgThe cumulative dissertation analyzes how multi-dimensional information influences customer behavior and how insurers can use that information efficiently as a key factor in customer interaction. Information per se is multilayered and can be multidimensional. Multidimensional information in this context is understood as known or generally available information about customers, which should help in the interaction between the insurer and the customer to fulfill the customer expectations. As an additional research question, this dissertation analyzes how insurers can use the information economically profitably and generate added value. Provided that information can be used effectively value orientation can be generated. For example, having data in a pure form does not add value to insurers. If this information can at least be used to satisfy customer expectations, it can be assumed that customers want to use offered services and are disposed to a higher willingness to pay. In three analyzes this question is taken up separately and discussed. Analysis 1: In a competitive insurance market, claims settlement is a central task of insurers. Customers indicate after an event of loss specific expectations and further the adept service is of customers point of view a ‘moment of truth’. Insurers may align their claims settlement and optimise it. This paper analyse which determinants influence the customer satisfaction. The hypotheses were shown in a model and discussed by the author. Also, the hypotheses evaluated on the basis of empirical data which is derived from a set of interviews by a german insurer. The results of the analysis show variables which can be influenced in order to improve the customer satisfaction. Analysis 2: Customer behavior is managed by customer satisfaction in two dimensions: Insurer can profit by a higher customer loyalty und in addition, by a sensitive price behavior of customers. The findings of moderating effects are mean considered and thus, customer satisfaction is a too strong indicator of economic success in established concepts. To manage an insurance company effective, it is a good advice to implement a model that is specific for each company. This model should respect the heterogeneous factors of influence due to customer satisfaction by multidimensional instruments. Hence, insurer may identify drivers of service and work with analysis of correlations to describe the coherence between customer satisfaction and economic success exactly. The alignment for customer satisfaction is worth for traditional insurance companies, but only, if customer satisfaction is understood as an economic valued management that is culturally based in the firm. Manager should account for this suggestion to follow a sustainable story in a saturated competitive environment. Analysis 3: In this analysis we analyze in a project selection effects in the German market for private complementary long-term care insurance contracts (CompLTCI) within a static and dynamic framework. Using data on more than 98,000 individuals from a German insurance company, we provide evidence that advantageous selection is dominating in this market, with respect to both the decision to buy a CompLTCI policy and the decision about the extent of CompLTCI coverage. We identify occupational status, residential location and the holding of further supplementary health insurance policies as unused observables contributing to selection effects in this market. Our results suggest that non-linearities in the relationship of potential sources of selection to insurance coverage and risk should be considered. A panel data analysis shows that an increase in health insurance payouts is positively correlated with the uptake of CompLTCI, while a decrease in those costs is positively associated with the lapse of CompLTCI. In addition, we find that people in financial distress and of lower socioeconomic status are more likely to let their CompLTCI policies lapse.Publication The return of happiness : resilience in times of pandemic(2022) Ahlheim, Michael; Kim, In Woo; Vuong, Duy ThanhMany papers have been written about peoples loss of life satisfaction during the first wave of the COVID-19 pandemic in 2020, but not much has been said about their resilience after the first shock had passed. Were people able to return, at least in part, to their original level of life satisfaction? This amounts to the question to which degree people had shown psychological resilience during the first wave of the COVID-19 crisis. In this context, it is also of interest which internal and external factors supported a persons tendency to prove resilient during the crisis. Based on an online survey conducted in August / September 2020 in Germany we try to answer these questions. We find that after a loss of average life satisfaction during the first three months after the outbreak of the pandemic in Germany many peoples life satisfaction increased again. Roughly 60% of the respondents proved resilient in the sense that eight months after the outbreak of the pandemic they had regained the same or an even higher level of life satisfaction as compared to the situation before the COVID-19 crisis. Our results show that besides socioeconomic characteristics like age and income and certain character traits, peoples personal experience during the crisis and their approval or disapproval of government policy during the crisis had an important influence on their chance to prove resilient. Therefore, a consistent and competent crisis communication building up trust in governments crisis management capacity is essential for peoples resilience in a crisis.Publication Die Zufriedenheit der Landmaschinenhändler mit den Herstellern(2010) Becker, Tilman; Staus, AlexanderThis paper analyses satisfaction of agricultural machinery dealers with manufacturers of such. While several analyses have focused on carmakers for quite some time, this paper analyses the field of agricultural machinery for the first time. Between 2006 and 2008, dealers of agricultural machinery were queried about their overall satisfaction regarding distribution and marketing measures taken by the respective manufacturers. We categorised distribution and marketing measures into 38 subquestions, which we can summarise in 8 independent dimensions. We analysed the following tractor brands: Case IH, Claas, Deutz-Fahr, Fendt, John Deere, Massey Ferguson, and New Holland. In terms of overall satisfaction, Fendt achieved the best results followed by CLAAS, Deutz-Fahr, and John Deere. Massey Ferguson, New Holland, and Case IH obtained poor ratings. Between 2006 and 2008, Case IH and New Holland saw the greatest increase in overall satisfaction, thus moving up to the mid-range. Fendt and Claas shared the two top positions in all dimensions. Fendt shows optimal results in three areas: product programme, design of purchasing conditions, and relationship with manufacturer. Regarding the five remaining dimensions, Claas is spearheading in terms of satisfaction. We observe a similiar result for 2006. Fendt dominates with its product programme and shares the top position with Claas regarding relationship with manufacturers. Nonetheless, Fendt leads the way for overall satisfaction significantly. Considering the results of the remaining brands, we observe that good and poor ratings of the product programme and the design of purchasing conditions correlate with good and poor ratings of overall satisfaction. Of all dimensions, the correlation between overall satisfaction and product programme is highest with 0.73. The regression results confirm the relevance of the product programme for overall satisfaction. Three of the four items are significant: Product innovation, product quality and performance, and pricing. While the regression cannot confirm the relevance of designing purchasing conditions, two items within the dimension marketing and sales promotion have a significant impact. For tractors, there is a correlation between overall satisfaction and market share or changes in market share. Market shares and overall satisfaction increased for Fendt, Case IH and Claas between 2006 and 2008, while both figures fell for John Deere. The shares of Deutz-Fahr and Massey Ferguson remain relatively constant, while the overall satisfaction of dealers is slightly declining. New Holland faces fluctuations up and down between the years. Overall satisfaction grew. The development in overall satisfaction can serve as an indicator for future market share developments.